Friday, February 3, 2017

Can traditional journalism survive in the world of social media?



It is commonly known that media and its attitudes towards them have changed in the last decades, but especially today, regarding the distrust of a high number of people, a great crack in media landscape can be observed, causing struggle for, e.g., the national newspapers in Britain. By contrast, the consumption of emphatic, hyper-sensationalized media has risen, or at least, seems to grow to a new extent.
   It might not seem very unlikely to suppose that traditional journalism, that is, journalism of well-established newspaper, is faced with great problems, since it became so easy to get only that sort of news which affect one the most. Research found out, for example, that people in the U.S. who tend to be more conservative and affectable for news about how dangerous refugees are, regarding to their facebook accounts, are more confronted with this sort of news. It seems there is a great divide between specified news one consumes via social media and news which show are more differentiated image.
   Conversely, this problem holds the key to the survive of traditional journalism. The contrasting aims of these different types of journalism, or more precisely, sensational versus traditional, offer a large field for a traditional journalism that deals with serious information which are, or seem to be, more relevant for society, politics etc. It might be true that traditional journalism must develop in the next years in some ways, for example, transforming printed newspapers into digital. On the other hand, it is not likely to assume that it will extinct because of some affection-catching websites, and, in addition, it was the traditional newspapers like the Guardian which uncovered the most echoing scandals in these days. Besides, it will be interesting to see how traditional journalism will battle with the common-become attacks on “the media”.

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